Over the course of a year-long effort, IMG formed a statewide and cross-sector coalition of partners interested in supporting expanded media coverage of important rural issues.
This coalition, working in areas including housing, broadband, health, philanthropy, placemaking, entrepreneurship, and the arts, helped to launch Rural Innovation Exchange, creating a unique statewide voice for rural Michigan. The publication highlights innovative entrepreneurs, talented people, dedicated organizations, and devoted community builders. The publication strengthens people's work in rural areas and fosters a deeper sense of connection across Michigan.
RIX is supported by philanthropic partners, including the Michigan Health Endowment Fund, Council of Michigan Foundations, and Michigan Fitness Foundation, and other organizations, which include a partnership with Connected Nation Michigan, Michigan State Housing Development Authority, MSU Extension, Michigan Center for Rural Health, Michigan Municipal League, and Michigan Downtown Association.
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