After a series of public speaking engagements, Schutt and Boyle were invited to the Tampa Bay region of Florida. Two stalwart news outlets were on the verge of collapsing, and Diane Edger (who had spent 26 years there and five at a local NPR affiliate) stood out as a terrific talent who could lead local reporting. IMG launched 83 Degrees in November 2009, and Edger stepped into the managing editor role, connecting with local reporters to bring on a team with knowledge and experience. A solid machine for many years, the weekly digital magazine aims to connect Tampa Bay’s readers to their city’s most visionary and active people, businesses, and organizations – increasing communities' openness, aesthetics, and social offerings.
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